Sony Cops a Whopper
December 14th 2006 06:50
Sony, particularly SCE has a habit of inane advertising that makes no sense. From crazy nonsensical TV advertisements for the Playstation 3 to potentially racist billboard ads (I don’t agree, seems to be too much reading *into* here), Sony has it all.
So what is the latest effort? Well Sony desperate to sell the failing PSP inconspicuously launched alliwantforxmasisapsp.com. Oh bravo Sony! That's about as obvious as a rhino in a china shop! Talk about viral marketing, you bring it to new lows.
So obvious is the fact it was fake NOT ONE PERSON BOUGHT INTO IT! You made the FrontPage on Digg.com with that wonderful site of yours where everyone figured it out just as well.
So obvious in fact, that you guys admitted to the whole scam, the whole thing, I quote from your website:
“Busted. Nailed. Snagged. As many of you have figured out (maybe our speech was a little too funky fresh???), Peter isn't a real hip-hop maven and this site was actually developed by Sony. Guess we were trying to be just a little too clever. From this point forward, we will just stick to making cool products, and use this site to give you nothing but the facts on the PSP.
Sony Computer Entertainment America”
So that's the deal today? Yesterday it was ‘geewiz, I’m some 14y/o who wants to get his best mate a PSP for Christmas’. Good job.
It was also terribly executed, I mean for crying out loud, IF YOU DIDN’T KNOW ALREADY the idea of ‘pwn!!1!’ (notice the ‘1’) is just a joke of newbie like behaviour on the net, it has never actually happened because someone took their finger off the shift key, kudo’s to the ‘teh’’s instead of ‘the’’s though, very well done.
Soooo... what’s next? Using actual viruses in your viral marketing strategies?
So what is the latest effort? Well Sony desperate to sell the failing PSP inconspicuously launched alliwantforxmasisapsp.com. Oh bravo Sony! That's about as obvious as a rhino in a china shop! Talk about viral marketing, you bring it to new lows.
So obvious is the fact it was fake NOT ONE PERSON BOUGHT INTO IT! You made the FrontPage on Digg.com with that wonderful site of yours where everyone figured it out just as well.
So obvious in fact, that you guys admitted to the whole scam, the whole thing, I quote from your website:
“Busted. Nailed. Snagged. As many of you have figured out (maybe our speech was a little too funky fresh???), Peter isn't a real hip-hop maven and this site was actually developed by Sony. Guess we were trying to be just a little too clever. From this point forward, we will just stick to making cool products, and use this site to give you nothing but the facts on the PSP.
Sony Computer Entertainment America”
So that's the deal today? Yesterday it was ‘geewiz, I’m some 14y/o who wants to get his best mate a PSP for Christmas’. Good job.
It was also terribly executed, I mean for crying out loud, IF YOU DIDN’T KNOW ALREADY the idea of ‘pwn!!1!’ (notice the ‘1’) is just a joke of newbie like behaviour on the net, it has never actually happened because someone took their finger off the shift key, kudo’s to the ‘teh’’s instead of ‘the’’s though, very well done.
Soooo... what’s next? Using actual viruses in your viral marketing strategies?
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